The Juergen Teller Marc Jacobs ads hit the the Times today, in an article written by Cathy Horyn, no less. The article, When Is a Fashion Ad Not a Fashion Ad is a must read, and not just for the Victoria Beckham quotes. A snippet:
Dennis Freedman, the creative director of W, which has published Mr.
Teller’s editorial work for years, contends that the ads are comparable
to those Mr. Lauren did with Mr. Weber. “Ralph created a perfect world
for his customer to live in,” Mr. Freedman said. “Marc has created a
world around himself, and everything he does has a kind of mystique.
It’s very aspirational to anyone who wants to feel they get it.”
Taking almost the same line, the art dealer Barbara Gladstone, who is a
friend of both the artist and the designer, said, “The ads are really
for people who get it, and I think Marc and Juergen happily dispense
with those who don’t.”
So here’s my question to you, dear reader: do YOU “get it”?