We gently and calmly tell our photographers time and again how to correctly keyword and caption their photos, but some bravely persevere and ignore each and every piece of sound advice. Never has this been done to more hilarious effect than by Argentinian photographer Martin Korben; I feel like he has a much better chance of writing a bestselling graphic novel than selling loads of stock.
And that is a compliment! Take a look– I dare you not to become engrossed.
Our in-house linguist and captioning guru Kate Thomas weighs in here about captioning (she’s not-so-secretly amused by Martin, though):
“Personal moments can make for fantastic, genuine stock imagery with a
broad appeal. Even so, a great stock photo /caption/ should be
informative, brief, and professional– not personalized.
News captions are written
to provide contextual information that’s essential for understanding
the larger importance of an image.
In general, captions for creative images don’t need to provide a lot of
background info. They need to specify and explain only what you can
actually see in the image. It’s not helpful to a buyer to know that the
woman in the picture is your mother, or that she’s wearing her favorite
hat that you bought for her last year on vacation. The lives and
opinions of photographers and their subjects are simply not relevant
for creative captions.
BUT- it must be said- some people’s lives are just more entertaining than others.”
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