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Wonderbra Safety Line: Do You Get it?
This one took me a while. Thumbs up, or thumbs down? Produced by: Advertising Agency: Euro RSCG, Singapore Art Director: Wee Loi Copywriter: Uma Ru...
This one took me a while. Thumbs up, or thumbs down?
Produced by:
Advertising Agency: Euro RSCG, Singapore
Art Director: Wee Loi
Copywriter: Uma Rudd Chia
Released: December 2007
Still confused? Explanation after the jump.
*It is interesting how snapshotty they kept this image. Stock, mayhaps?
Wonderbra Yellow Safety Line:
This ambient idea plays on the yellow safety lines at above-ground MRT stations, which tells people how far from the track they need to be to be safe. A second yellow line was used to demonstrate that, with the bust-enhancing effects of Wonderbra, those who use the product need to be even farther back.
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