One of the new items that we unveiled with our new features yesterday is fotoQuote Pro version 6 integration. For those who haven’t licensed stock on their own before, fotoQuote is the industry standard pricing tool with information painstakingly compiled by Cradoc Bagshaw so that both the licensing types and price are commensurate with what is happening in the industry — not just conjecture on what photographers or trade groups want it to be. Cradoc is one of the good guys — always fighting for photographer rights, always trying to educate photographers on best practices.

So we’re psyched to integrate the newest components of his software to provide PhotoShelter users with a way to have a rights-managed pricing calculator that gives photographers the ability to have a 24/7 stock photo business from their websites.

Some of the major enhancements include:

• Updated pricing and revised categories
• Usage packs for frequently used bundled licensing
• Regional and Worldwide support for easy grouping

As it was with the previous version, fotoQuote provides a baseline pricing within PhotoShelter, and users can then create pricing variances by category or geography. For example, you could create a pricing profile that only allows “editorial” usage in North America with a 10% increase over the fotoQuote pricing.

When it comes to regional support, fotoQuote uses a multiple to calculate the price. For example, licensing in Spain might be $300, and licensing throughout Europe could automatically be calculated at 1.3x that price. When we started to look for logical groupings for regional support, many of our users kept pointing out how elegantly Alamy had structure their groupings.

So I sent an e-mail to CEO James West, and he graciously allowed us to use their groupings to enhance our regional structures.

We think the new system rocks, so make sure to check it out.

Lastly, Cradoc has graciously extended a discount on his desktop versions of fotoQuote, fotoBiz and the keywordHarvester to all PhotoShelter members. A very crucial difference of the desktop version is the coaching tips that help you understand the psychology of the buyer and how to best negotiate with them. Pricing is one of the most vexing aspects of photography, and one of the most frequently asked areas of inquiry. If you’re planning to create regular revenue from stock, fotoQuote and the other products are a no-brainer investment. Check out our member discounts, and hurry because the offer ends on Dec 31.

 

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