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	<title>Comments on: Steal These Marketing Ideas</title>
	<atom:link href="http://blog.photoshelter.com/2010/06/steal-this-brand/feed/" rel="self" type="application/rss+xml" />
	<link>http://blog.photoshelter.com/2010/06/steal-this-brand/</link>
	<description>Daily discussion of photography business issues &#38; photography websites. Marketing and sales tips for smart photographers, plus a dose of inspiration from the PhotoShelter team.</description>
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		<title>By: Paul Kerton</title>
		<link>http://blog.photoshelter.com/2010/06/steal-this-brand/#comment-822805</link>
		<dc:creator>Paul Kerton</dc:creator>
		<pubDate>Mon, 01 Apr 2013 03:19:55 +0000</pubDate>
		<guid isPermaLink="false">http://blog.photoshelter.com/2010/06/steal-this-brand/#comment-822805</guid>
		<description>As &#039;Photoshelter&#039; is an over arching brand to many photographers.
Some very useful points, thank you.</description>
		<content:encoded><![CDATA[<p>As &#8216;Photoshelter&#8217; is an over arching brand to many photographers.<br />
Some very useful points, thank you.</p>
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		<title>By: Marketing Ideas 101</title>
		<link>http://blog.photoshelter.com/2010/06/steal-this-brand/#comment-78964</link>
		<dc:creator>Marketing Ideas 101</dc:creator>
		<pubDate>Fri, 09 Mar 2012 14:31:21 +0000</pubDate>
		<guid isPermaLink="false">http://blog.photoshelter.com/2010/06/steal-this-brand/#comment-78964</guid>
		<description>Nice post! I especially enjoyed the bit about leveraging someone else&#039;s brand. You&#039;re right! EA has been doing this for years and with great success. As someone who considers themselves &quot;into marketing&quot;, I&#039;m surprised I never noticed it. Thank you for the great marketing ideas!

Matt Schoenherr
Marketing Ideas 101</description>
		<content:encoded><![CDATA[<p>Nice post! I especially enjoyed the bit about leveraging someone else&#8217;s brand. You&#8217;re right! EA has been doing this for years and with great success. As someone who considers themselves &#8220;into marketing&#8221;, I&#8217;m surprised I never noticed it. Thank you for the great marketing ideas!</p>
<p>Matt Schoenherr<br />
Marketing Ideas 101</p>
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		<title>By: pete</title>
		<link>http://blog.photoshelter.com/2010/06/steal-this-brand/#comment-17826</link>
		<dc:creator>pete</dc:creator>
		<pubDate>Tue, 21 Jun 2011 13:48:17 +0000</pubDate>
		<guid isPermaLink="false">http://blog.photoshelter.com/2010/06/steal-this-brand/#comment-17826</guid>
		<description> Great article with some thoughtful tips on building a brand. Building your brand should be one of your focus as a photographer. Delight your customers with awesome experiences and you will list of loyal customers will grow overtime.  Just as important is marketing yourself better and to build awareness for your brand. IN the age of the Internet, there are many low cost and effective marketing tools and methods, including facebook, blogging, youtube, twitter, yelp, etc.   Here&#039;s another article that discusses low cost and effective methods of marketing your photography business. &lt;a href=&quot;http://bit.ly/jsQBaQ&quot; rel=&quot;nofollow&quot;&gt;http://bit.ly/jsQBaQ&lt;/a&gt;</description>
		<content:encoded><![CDATA[<p> Great article with some thoughtful tips on building a brand. Building your brand should be one of your focus as a photographer. Delight your customers with awesome experiences and you will list of loyal customers will grow overtime.  Just as important is marketing yourself better and to build awareness for your brand. IN the age of the Internet, there are many low cost and effective marketing tools and methods, including facebook, blogging, youtube, twitter, yelp, etc.   Here&#8217;s another article that discusses low cost and effective methods of marketing your photography business. <a href="http://bit.ly/jsQBaQ" rel="nofollow">http://bit.ly/jsQBaQ</a></p>
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	<item>
		<title>By: Allison</title>
		<link>http://blog.photoshelter.com/2010/06/steal-this-brand/#comment-17825</link>
		<dc:creator>Allison</dc:creator>
		<pubDate>Wed, 16 Jun 2010 09:38:40 +0000</pubDate>
		<guid isPermaLink="false">http://blog.photoshelter.com/2010/06/steal-this-brand/#comment-17825</guid>
		<description> Your Heinz example brings up another point.  What do clients expect from you?  When you order a burger, you expect to get ketchup.  Just like when you book a photographer or go to their website or buy their prints, you expect certain things to happen.  If an aspect of their service or the functionality of their website or whatever is missing, it&#039;s irksome.  At the very least, make sure you checkmark the basics.  Add the bacon and mushrooms afterwards...</description>
		<content:encoded><![CDATA[<p> Your Heinz example brings up another point.  What do clients expect from you?  When you order a burger, you expect to get ketchup.  Just like when you book a photographer or go to their website or buy their prints, you expect certain things to happen.  If an aspect of their service or the functionality of their website or whatever is missing, it&#8217;s irksome.  At the very least, make sure you checkmark the basics.  Add the bacon and mushrooms afterwards&#8230;</p>
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		<title>By: Simon</title>
		<link>http://blog.photoshelter.com/2010/06/steal-this-brand/#comment-17824</link>
		<dc:creator>Simon</dc:creator>
		<pubDate>Tue, 15 Jun 2010 16:26:18 +0000</pubDate>
		<guid isPermaLink="false">http://blog.photoshelter.com/2010/06/steal-this-brand/#comment-17824</guid>
		<description> Excellent article!  The marketing / business side of being a Pro Photographer is what I struggle with most. I would love to see more articles like this.  Thanks</description>
		<content:encoded><![CDATA[<p> Excellent article!  The marketing / business side of being a Pro Photographer is what I struggle with most. I would love to see more articles like this.  Thanks</p>
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		<title>By: Aleksej</title>
		<link>http://blog.photoshelter.com/2010/06/steal-this-brand/#comment-17823</link>
		<dc:creator>Aleksej</dc:creator>
		<pubDate>Tue, 15 Jun 2010 08:33:13 +0000</pubDate>
		<guid isPermaLink="false">http://blog.photoshelter.com/2010/06/steal-this-brand/#comment-17823</guid>
		<description> Really great post! I would really like to read other things about marketing from you, Andrew!</description>
		<content:encoded><![CDATA[<p> Really great post! I would really like to read other things about marketing from you, Andrew!</p>
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		<title>By: Ilan</title>
		<link>http://blog.photoshelter.com/2010/06/steal-this-brand/#comment-17822</link>
		<dc:creator>Ilan</dc:creator>
		<pubDate>Tue, 15 Jun 2010 00:46:27 +0000</pubDate>
		<guid isPermaLink="false">http://blog.photoshelter.com/2010/06/steal-this-brand/#comment-17822</guid>
		<description> Food for thought Thanks</description>
		<content:encoded><![CDATA[<p> Food for thought Thanks</p>
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