Friday Happy Hour: McDonald’s Burger Photo Shoot, The Rise of the Photo Collective & More

Friday Happy Hour: McDonald’s Burger Photo Shoot, The Rise of the Photo Collective & More

This week we saw a behind-the-scenes video of a photo shoot for McDonald’s (it’s amazing what food styling can do!), some eye-catching photo projects, and the latest Instagram fad. Things always seems to slow down a little as summer kicks up, but we’re still on top of the week’s news. So for a roundup of the news and photos that caught our eye, stay tuned here!

Behind the scenes at a McDonald’s burger photo shoot

Ever wonder why those Mickey D’s burgers look so much better in the ads than in-person? For whatever reason, McDonald’s thought it would be a good idea to let their Director of Marketing go “behind the scenes” at a burger photo shoot, and compare a photo of the burger you get in the store with a photo taken of a stylized burger. Personally, I think it makes getting a burger at McDonald’s just that much more disappointing. (via PetaPixel)

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NY Times: The rise of the photo collective

We were so excited to see PhotoShelter members from photo collectives LUCEO, Grain, and Prime featured on the Lens blog this week, further supporting cooperations that the NY Times says are replacing the “lone wolf approach to photography.” Noting that the photo industry is “struggling,” photographers are bonding together to form collectives – groups of individual photographers who support each other in some shape or form.

Some collectives are based on a model of maintaining individual businesses, but promoting each other’s work; while others concentrate on creating group projects. The Lens blog interviewed representatives from a number of collectives, so be sure to check out the full post here.

Source: The Lens Blog

Photographer Menno Aden’s “Room Portraits”

Ever wonder what it would actually be like to observe a room from the perspective of a fly on the wall? German photographer Menno Aden makes that notion a reality with “Room Portraits,” a compelling series of photos taken from above. “A camera that the artist installed on the ceiling of various rooms takes pictures downwards of the interiors.” There’s a sense of intimacy and “I shouldn’t be here” brought out in these photos.

Photo by Menno Aden

Photographing people’s faces being blasted by air

Lithuanian photographer Tadao Cern‘s series (which is suggestively titled “Blow Job” ) features hilarious portraits of people being blasted by extremely strong bursts of air. The video below showcases the project in motion, and some great stills can be found on Tadao’s Behance page.

Homer Sykes’ “The Great British Public”

PhotoShelter member and British editorial stock photographer Homer Sykes is speaking at the London Festival of Photography this coming Monday, June 25. The festival is in its second year and encompasses street, documentary, and conceptual photography. There will be 18 different exhibitions, as well as workshops, talks, and screenings. Homer will be speaking as part of a talk on “The Great British Public” and showing work from his archive that spans 1967-present. (via Photo Archive News)

Photo by Homer Sykes

Instagram’s Instaglasses

If you’re one of the Instagram-obsessed, then German designer Markus Gerke has an idea to take your Instagram love to the max. The concept is “Instaglasses“, a pair of Ray-Ban-esque (what else?) sunglasses with a 5-megapixel camera that could apply filters to everything you see in real life. The idea would let you take a picture with the glasses and upload it right to Instagram. Because even taking out your cellphone takes too much effort these days?

Regardless of how over-the-top this sounds (applying a filter to make your blind date look more attractive anyone?) it definitely highlights something about how Instagram has infiltrated our culture. (via Digital Trends)

Source: Markus Gerke on Behance

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There are 3 comments for this article
  1. Vincent Demers at 2:51 pm

    I think it’s a great approach and use of social media that McDonald’s is using here in Canada with the “Ask your questions” campaign. FYI I assisted a photographer who used to shoot for McDonald’s and because they are such an easy to target to activists they require the photographers and food stylists to only use the same food to use in the restaurants, you can’t even add a single toothpick in there.

  2. John Lander at 7:27 pm

    I think it’s great that the NYT Lens featured Photo Collectives, and Photoshelter is the perfect platform to help get this movement GOING. Sadly, it seems that virtual agencies on PS have been on the back burner or even forgotten but what a perfect platform for help photo collectives get rolling! Now if only we could choose custom templates, be able to add Google analytics code, etc etc to virtual agencies….Please?

  3. Matt Oldfield at 9:24 pm

    John – I agree with you wholeheartedly. I wanted to set up a Virtual Agency using Photoshelter in the past, but ultimately felt VAs are so handicapped as to be next to useless. Nudge nudge Photoshelter!

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