Video: Crowdfunding Your Personal Projects with Scott Strazzante & Chris Capozziello

Video: Crowdfunding Your Personal Projects with Scott Strazzante & Chris Capozziello

crowdfunding-blogversion

Chris Capozziello and Scott Strazzante, two award-winning photojournalists, talk candidly with us about their experience creating and then crowdfunding their photography books via Kickstarter.

Both reached their goals – but took slightly different paths to achieve them. Here, learn what they would do differently the second time around, what promotion channels they deemed most lucrative, and steps you might not be considering but need to factor in time for. They also touch on how long you should run your campaign, why strategic timing of your launch is important, and how creating a solid timeline and plan before launch is essential.

Very few of my Kickstarter backers came from articles or blogposts about the project. My funds came mostly from people sharing testimonials on their Facebook – if it wasn’t for Facebook I would have probably only reached 20% of my goal.” – Scott Stazzante

We won’t sell or distribute your email, it’s guarded by rabid chipmunks holding very large pecans.

Next Post:
Previous Post:
This article was written by

Marketing associate at PhotoShelter

Leave a Reply

Your email address will not be published. Required fields are marked *