Watch the Video: Tips & Tricks to Build a Following on Instagram with Pei Ketron

Watch the Video: Tips & Tricks to Build a Following on Instagram with Pei Ketron

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Pei Ketron (@pketron) is a San Francisco-based photographer and educator who’s been shooting since 2001, and teaching photo classes privately and through companies such as Skillshare, Edelman and the Santa Fe Photographic Workshops since 2010. She also happens to have over 850K followers on Instagram - and for good reason too. Her work, exploring symmetry and vantage points is a breath of fresh air on cluttered Instagram feeds filled with brunch plates and cats. Since the week the app launched in 2010, Pei has been on it – posting her fantastic work and building a community of fans and followers. She’s also been hired by brands such as UNICEF and Mercedes because of her immense following and talents.

In this live webinar we chatted with Pei about her Instagram marketing techniques and tactics, how social media apps like Instagram are changing the photo industry, her experience gaining clients through the app, what to expect while trying to build an audience, and more.

Topics include:

  • Building a following on Instagram for your photography – tips and tricks
  • Gaining clients – how to attract the right eyes to your Instagram imagery
  • How to communicate your brand via Instagram
  • How social media apps like Instagram are changing the face of the photo industry

Check out the full video recording here:


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  4. JR at 2:26 pm

    I’m sure there is good stuff in here, but it was taking forever to get to it. I don’t have time for a video of two talking heads rambling.

    Do your audience a favor and edit this stuff. Or script it. Or write up a version we can read at our own pace.

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