Share
Capital One: Who’s in Your Wallet?
The interwebs are abuzz today with excitement over the new Capital One credit cards; you can use your own image! Holy excitement, why is personaliz...
The interwebs are abuzz today with excitement over the new Capital One credit cards; you can use your own image! Holy excitement, why is personalizing something so fun?! They even allow you to upload images directly from your flickr account. This is a brilliant marketing campaign, though I’m going to resist; I need another credit card like I need a hole in the head. Or an IRS audit.
I did enjoy wasting twenty minutes on the site, however. First I tried my image of my favorite food. Excellent. A little stocky, though.
Then I tried out Henry. Henry put on a mask for Halloween, and this seems like a nice way to reward him. He can now buy his own jerky treats.
But THEN I had a dangerous impulse. I wanted to put SOMEONE ELSE’S image on my card. I love photography! What would be better than having Ansel Adams’ Nurse Hamaguchi buy me lunch every day? Nothing! and it would be ok, because this image is public domain. But what if it wasn’t? Surely there are folks out there who will have the same impulse I did. Who’s checking the copyrights on these things?
UPDATE: A very clever lawyer friend did some research on this for me. Here’s the lowdown:
“the ‘Image Guidelines’ say, ‘We will not approve any images that
contain the following …’ and one of the following is ‘Copyrighted or
trademarked material not owned by a Capital One partner.’ I admit, it
would totally be a waste of Cap1’s time to actually check the copyright
on all images submitted for approval — like, a TOTAL waste of time.
But otherwise, aren’t they opening themselves up to potential
liability? I mean, I’m not an IP lawyer, but considering the fact that
they also say they screen for ‘Socially unacceptable groups (ie, gangs,
supremacy),’ sexual content, etc … all of which are much easier to
screen for without doing additional research (though more
controversial), I’d think it’s dangerous turf.
Interestingly, among the other images they prohibit are: ‘Any references to the Olympic Games or events’ “
Next Post: Floaters! Jill Greenberg for Radar Magazine.
Previous Post: What is Stock Photography?
You May Also Like
-
Expert Advice and Top Tips from Pro Photographers for 2024
What’s one piece of advice you would give to aspiring or up-and-coming photographers? We asked nine experienced photographers and PhotoShelter members to share their top tips for those looking to get ahead in their photography careers. From finding your own visual voice to working with a mentor or photo assistant, each piece of advice listed […]
-
What’s On Your Photography Holiday Wish List?
The holiday season is around the corner and that means it’s the perfect opportunity to upgrade your gear or find that special gift for the visual storyteller or photography enthusiast in your life. We reached out to a handful of renowned photographers and PhotoShelter members, each with their unique styles and preferences, to bring you […]
-
Share a Photo That Means the World to You
We all have a photo that means the world to us. Maybe it’s one we made ourselves – the first photo from our first camera. It could be an old family photo in a beloved photo album. Or maybe it’s an iconic image that hangs on our wall at home. With World Photography Day coming […]