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Cyclical Needs in Stock Photography
One would think that if it’s snowing outside and the holidays are approaching, magazines would be looking for images of families unwrapping prese...
One would think that if it’s snowing outside and the holidays are approaching, magazines would be looking for images of families unwrapping presents in cozy living rooms. Or if it’s the last week of June, that photo researchers everywhere are furiously hunting for images of kids running around with sparklers at Fourth of July picnics.
Not true! Magazines generally work 3-4 months ahead of schedule, so if you want to sync up your shooting to their buying needs, you need to be on their schedule as well. Check out our guide below to give you an idea what buyers are searching for. And get ready to shoot some turkey dinners in July!
JANUARY THRU MARCH
photo by Goss Images / #PSC000018175
Magazines are working on their spring issues. Time to think about:
- Fitness season
- Diet
- Spring cleaning
- Home Renovation
- Moving
- Gardening
- Kids/Spring Break
APRIL + MAY
photo by Don Smith / #PSC000972456
Magazines are working on their summer issues. Time to think about:
- Kids/Summer vacation
- 4th of July
- Family Vacations
- Pets
- Allergies
- Road trips
- Summer music festivals
- Picnics + BBQs
- Staying cool
- Swimming
- Sailing
- Green issues:
- Water conservation
- Black outs
- Ways to save energy
- Air conditioning
- Gas prices
JUNE THRU AUGUST
photo by Ryan Benyi / #PSC000914284
Magazines are working on their fall issues. Time to think about:
- Back to School
- Halloween
- Thanksgiving
- Winterizing your home
- Holiday Meals – fall foods
- Thanksgiving dinner
- Soup
- Squash
- Cranberries
- etc.
- Back to work after summer, career issues/financial
SEPTEMBER + OCTOBER
photo by Igor Kisselev / #PSC000062271
Magazines are working on their holiday issues. Time to think about:
- Different religious holidays
- New Year’s
- Shopping/spending money
- Holiday Foods/Cocktails (great to shoot silo’s for)
- Snow
- Sledding
- Skiing
- Warm Travel (like carribean)
- New Year’s Resolutions (quit smoking, join the gym)
- Home Insulation
- Heating Bills
- Oil
- Colds/Getting Sick/Preventing Colds/Natural Remedies
NOVEMBER + DECEMBER
photo by Matthias Hauser / #PSC000030140
Magazines are working on their late winter/early spring issues. Time to think about:
- Valentine’s Day
- Relationships/Sex/Romance
- Seasonal Depression
- Taxes
- Mardi Gras
- Jazz Festival
- Easter