Making The Cut in Fashion Photography: A webinar with BREED

Making The Cut in Fashion Photography: A webinar with BREED

Join us Sept. 5th at 2pm ET for a special webinar with esteemed fashion photographers Melissa Rodwell and Dana Pennington as they dish out advice for veterans and those looking to break into the fashion photo industry alike.

Melissa, co-founder of the ultimate fashion photography online resource, BREED, has shot for the likes of Harpers Bazaar, Nike, Ralph Lauren and more. Her experience in the industry includes spearheading one of the first major online educational resources for fashion photographers. She also released the comprehensive fashion photography educational dvd Fashion Photography Exposed, and is currently producing another instructional product, Advanced Fashion Photography Lighting, as well as teaching workshops across the world. Dana Pennington, a contributor to BREED regularly reviews gear and writes tutorials for photographers, as well as shoots across the US for various clients.

In this webinar Melissa and Dana will discuss what marketing tactics fashion photographers can use to differentiate themselves and get the attention of photo editors. Learn about what social media platforms are worth your time, whether you should still have a printed portfolio, and the best way to approach modeling agencies to conduct test shoots. They’ll also discuss what opportunities exist for fashion photographers outside of big name magazines, and how your personal work can come in handy for pitches. BREED will also be giving away a special free 1-year subscription to their premium content to a lucky listener, as well as a special offer to those who tune into the webinar.

Register today for this webinar with BREED happening Friday, September 5th  at 2pmET. Also submit questions you have for Melissa and Dana by commenting below!


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This article was written by

Marketing associate at PhotoShelter

There are 3 comments for this article
  1. Kurt at 8:31 pm

    I’m currently working full time as a media director for a Wall Street firm but want to make the jump into editorial photography / videography full time. What do you think is the best way to do this? Right now I don’t have much time to shoot the subjects I want and have thought about working part time so I can get that time to shoot. Do you suggest going all in or taking steps to get there? I’m only 24 so I’m still pretty young. Btw, if you need an assistant in nyc, I’d love to watch you work Melissa! Cheers, Kurt.

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